If you've met us, you'll already know that we're a part of the 'Clinic' family. Well, we're very excited to announce that Oneshoe is now wholly integrated within our parent brand. As we mature along with the rest of the digital industry, we find that we are working on creativity that crosses all disciplines.
It's complete integration for a completely integrated world. So please make your way to Clinic here.
At oneshoe we like to make sure we do things right. Here are five things that need to be done when working with a brand on any social network.
1) Offer something of value. You will want people to recommend you so make it easy for them by giving them something good to pass on.
2) Consider how the social network will use your application, rather than how you can use the network. Don’t just create a ‘send this to your mates’ badge if something else can be done.
3) Make the value of your offer more prominent than your brand.
4) Integrate into the rest of your online offering. Don’t just create something that is tacked on.
5) Always respect your audience.
Get these right and you’re on your way.
Guy Hatton